Happy New Year! We are excited to hear the progress so many of you are making on your goals! When we set goals, so often we aim for perfection. I read a small clip from Neil Gaiman that I want to share with you, to help you think outside the box, and embrace progress instead of perfection.
“I hope that in this year to come, you make mistakes. Because if you are making mistakes, then you are making new things, trying new things, learning, living, pushing yourself, changing yourself, changing your world. You’re doing things you’ve never done before, and more importantly, you’re Doing Something. So that’s my wish for you, and all of us, and my wish for myself. Make New Mistakes. Make glorious, amazing mistakes. Make mistakes nobody’s ever made before. Don’t freeze, don’t stop, don’t worry that it isn’t good enough, or it isn’t perfect, whatever it is: art, or love, or work or family or life. Whatever it is you’re scared of doing, Do it. Make your mistakes, next year and forever.”
In the coming year, we are excited to continue partner with you in your advertising efforts. Let’s make 2016 a year where we become innovators in marketing, partnering together to set the bar high in creativity and effectiveness.