Let’s talk about your billboards! We know you love seeing it, but did you know increasingly the younger generations are noticing your billboards as well?
“Perhaps unsurprisingly, OOH ads are grabbing the attention of younger people: 60% of Gen Z, 58% of millennials and 42% of Gen X said they are noticing outdoor ads more right now.” Harris Poll Consumer Insights & Intent: Q1 2021
What great news! This means you have multiple generations who are increasingly noticing your billboard ads. This is a huge opportunity for your business and will lead to new growth. Take advantage of these new opportunities today!